Obtain social media certification with the Higher Certificate in Social Media and Communication, which aims to develop students’ social media communication skills within the growing, fast-paced industries influenced and impacted by online social media channels and communications.
The Higher Certificate in Social Media and Communication programme is directed at students employed in or aspiring to enter the commerce industry that engages with social media and communication tools.
This programme aims at developing the students’ skills through coursework and actively promoting the effective use of social media and communication tools within the growing, fast paced industry. Students will be provided with a well-rounded understanding of the theory and methodology, which will enable them to engage with social media and communications tools in a professional context.
Higher Certificate in Social Media and Communications graduates will be knowledgeable and prepared for the changing environment of social media and communications and have the necessary knowledge and skills to contribute to the various sectors influenced and impacted by social media and communications.
This programme is offered through online learning. Each module is delivered over a 5 week period.
Articulation
Completion of the Higher Certificate meets the minimum entry requirement for admission to an appropriate Advanced Certificate. A Higher Certificate may also allow access to an appropriate Bachelor’s degree.
Curriculum
Introduction to Social Media
Fundamentals of Marketing
Business Communication
Social Media for Business
Introduction to Ethics
Elective – Choose one of the following electives
End User Computing
Digital Transformation in the Business Environment
Formative Assessment 1 (Knowledge Check Quiz 1)
Formative Assessment 2 (Knowledge Check Quiz 2)
Formative Assessment 3 (Knowledge Check Quiz 3)
Formative Assessment 4 (Knowledge Check Quiz 4)
Summative Assessment (Project)
Careers
Embark on a trajectory leading to positions such as:
Social Media Officer/ Advertiser
Social Media Marketer
Social Media Content Producer
Social Media Content Coordinator
Requirements
The minimum entry requirement is the National Senior Certificate or National Certificate Vocational with appropriate subject combinations and levels of achievement; or
An equivalent NQF level 4 qualification with proven proficiency in English.
To be considered via RPL, applicants should be above the age of 23 years.
For further information on this alternative route, please contact a student advisor.
All applicants with an international qualification will be considered in accordance with MANCOSA‘s institutional rules.
FAQs
The Higher Certificate in Social Media and Communication programme will provide access to higher education for students wishing to pursue or further their careers in the specialised communications field of social media.
A Social Media Course is an academic programme that focuses on understanding the best practices of Social Media channels. This includes gaining knowledge about consumer behaviour online, use of analytics tools, and social media management.
Many brands and businesses now have an online presence through shared social media channels. Graduates with a Social Media certification, like the Higher Certificate in Social Media and Communications, can work directly with these brands to manage their social media platforms. They can also embark on a freelance or entrepreneurial route, where they can manage multiple social media accounts.
A professional Social Media and Communications Manager will have a certified social media certification. They are responsible for driving, developing, and maintaining a brand’s online presence on shared social media channels, like Facebook, Instagram, and Twitter. To this end, they will develop social media strategies and campaigns. They will also be responsible for reviewing analytics and producing social media reports.
Dive into the stories of MANCOSA's finest – our graduates, sharp analytical thinkers and strategic visionaries making waves in industries at home and on the world stage.
Mohamed Althaaf Ebrahim
Ayanda Dlamini
Marga Claassen
Thabang Patrick Malusi
Givon Christian
Start your journey & enquire about this programme now.
